Read more on Branding Mistakes + Misconceptions

Branding Mistakes + Misconceptions

By: Tina Walczak & Cam Schreiner We were approached by one of our followers, Heather, with the following question: What are some common branding mistakes?  Branding Mistakes to Avoid: Don't Everything to Everyone Think of Whole Foods. They don’t try to hit the entire market and be the grocery store for everyone. They stick to a…

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Read more on How To Improve Your Copywriting Skills
TagsMarketing, Writing

How To Improve Your Copywriting Skills

Some of our writers have been working with a gentleman by the name of Jared Kessler. This article and call summary would be a great resource for anyone who is looking to hone their writing skills and processes. Creatives, managers, and business owners alike can all benefit from Jared’s thoughts on creation and methodology.  …

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