Social Media has seen an explosion of growth! Popular platforms like Facebook, Twitter, LinkedIn, YouTube, Pinterest, and many others have become the best place for meaningful engagement. It’s safe to say that the era of social media is just getting started, and the need for social media in business will only become stronger over time. The whole world has seen the impact of the expansion and adoption of social media tactics, and the rising stats speak for themselves.
We dig into the numbers to develop a strategy, then design tactics to attain your goals. Not every platform is right for every business, that’s why we delve into the nitty gritty to identify your audience and the right channels for reaching them. We craft the content, execute the plan and monitor the metrics that matter most to you.
STEP 1.
Identify your goals and strategy
- Review current analytics + data
- Define your audience
- Identify channels
- Detail your business goals
STEP 2.
Implement, Execute, and Engage
- Social media + pay-per-click strategy
- Create copy for pay-per-click ads
- Content marketing – blogging + social media
- Implement Search Engine Optimization
STEP 3.Â
Promote + Monitor + Report
- Monthly meeting + reporting
- Ongoing ads management
- Ongoing social media engagement
- Recommendations + consultation
2023 Social Media Marketing Trends:
1. Rise of augmented reality
2. Instagram Stories Increasing in Popularity
3. Continued investment in influencer marketing
4. Focus on Generation Z
5. Increasing brand participation in messaging platforms
6. Live Streaming like never before
7. Rethinking Twitter
Source: Entrepreneur.com
