I Procrastinate Too Much…
By: Tina Walczak & Cam Schreiner Today we are going to talk about procrastination… If we know why we do it, but why others don’t do it, then we will…
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Stay up to date with what’s happening at Hiilite. From new client collaborations and award-winning projects to community initiatives and team highlights, our Agency News category gives you a behind-the-scenes look at how we grow, create, and celebrate together.
Discover how our marketing agency combines creativity and strategy to deliver results for businesses across Canada.
Lead Generation Marketing
By: Tina Walczak & Cam Schreiner Today Cam and I are going to discuss lead generation marketing. This is a method that I used when we first started our agency…
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Cohesive Brand Messaging
By: Tina Walczak & Cam Schreiner During one of our recent Thursday Hiilite Instagram Live Videos, we discussed Cohesive Brand Messaging. Julie from Portia Ella sparked this week’s topic with…
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Client Communication
By: Tina Walczak & Cam Schreiner During our regular Hiilite Instagram Live Video on Thursday, January 3rd we discussed client communication after receiving a question (all the way from Scotland!) from @ThatGuyFowley,…
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How to: Calculate ROI on Branding Initiatives
By: Patrick Henderson Let’s say you’re our client and you want to calculate ROI on branding initiatives, what’s the best way to go about this? Calculating ROI When it comes to business or marketing,…
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Everything You Need to Know About Video in 2019
By: Ellen Gregory 2019 is on track for being a full-on video revolution. If you haven’t considered or begun incorporating videography into your marketing strategy, you’re doing your company an injustice. Video content…
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Beautiful and Efficient- Say Hii to Our New WordPress Theme
Our development team has been working diligently behind the scenes on the next big Hiilite project. After many weekend hours and late-night sessions, we are almost ready to reveal our…
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6 Reasons Why Your Business Will Love Videography (as much as Kelowna’s Most Badass Marketing Agency)
[Reading time: Approximately 10 minutes total] Video is a staple in today’s world of social media and marketing. To quote Will, CEO of Hiilite – “Marketing is no longer, ‘I’m…
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How Nike Became One the World’s Largest Brands Through Storytelling
[Reading time: Approximately 7 minutes total] Always fascinated with successful brands, in particular, Nike, my goal has been to learn the process and formulas required to create the world’s best…
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WTF is Signification: From Semiotics to Celebrities
[Reading time: Approximately 5 minutes total] Everything Communicates Where would we be without signs? They enrich our lives and give meaning to the meaningless. Truly everything we do is made…
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Marketing Checklist (Free Template) To Align Your Marketing Agency + Company
What questions to ask when hiring an agency. Developed by: Tina Walczak, Chief Design Officer of Hiilite. Download the free checklist here. Companies tend to focus on profitability solely…
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Evolve; Involve: How to Crush Insta (in a good way) & Master the Art of Crafting a Post
Social media is an incredible tool for companies to promote their services and products. It’s an exceptional way to reach your target audience and be seen on a broader scale.…
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