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What’s your business objective? Is it brand awareness,
recruitment, retention or all the these things?
Cam & Tina – E04 – How Brands Can Save the World with Alex Antolino
Alex Antolino is the Creative Director at Typeform and today he’s joining Cam & Tina to talk about the importance of sustainability and how brands can save the world. Guest: Alex Antolino Topic: How Brands Can Save the World Hosts: Cam Schreiner & Tina Walczak Watch video of the podcast HERE Podcast Transcript: Cam […]
NHL Marketing Lessons: A COVID-19 Case Study by Wesley Howerton
Since March 12, 2020, hockey fans have been deprived of live sports entertainment due to the abrupt halt of the 2019-20 National Ice Hockey League’s season. The decision to postpone play was made as a result of the global COVID-19 pandemic and has left many superstars like Alexander Ovechkin, Connor McDavid, and Patrick Kane in […]
Global Brand Strategy With CEO François Girard
Branding is a key part of marketing strategy which is why it’s so important, especially now with current events making it challenging to stay in business. Our chief branding officer, Tina Walczak, spoke with the chief executive officer of Dragone, François Girard, to learn about successful brand strategies to keep your business alive during this […]
Be Prepared for the Digital Connection Revolution: Business Interview with Matthew Encina
“Be prepared for the digital connection revolution.” Matthew Encina cuts the bullsh*t, and tells it like it is. I don’t know what day it is, I don’t know what time it is, but I’m just so able to focus right now, and I’m loving that this is a byproduct of this self-isolation. It’s a big shift for […]
Designing The Future Of Female Leadership
A recent TEDx event stands out as markedly different from the usual fare. It was the inaugural year for a female-only panel of speakers at a TEDx event, making it a unique forum that provided a platform for women to speak and collaborate. The topic for this year’s talks was “Civitas,” meaning citizenship and a [...]
How to Find a Job as a Creative, Regardless of Your Experience or Age
Would you describe yourself as a "creative"? Are you excited to go to work in the morning, or do you dread the trek that lands you behind a desk, working on projects that can only be described as lackluster. If you have an internal creative flare, you may find it difficult to spend the next [...]
Electric Cars and the Transportation Revolution
hello proto(type) The projected climate change over the next 20 years predicts temperatures will continue to rise. Residents from Oregon are already selling their homes and moving to Kelowna, BC in preparation. BC meteorologist and resident, Johanna Wagstaffe, is currently producing a podcast called 2050: Degrees of Change to explore the challenges and promote awareness. […]
Bike Sharing Program in Kelowna
Minimal Risks, Massive Rewards 10 years ago, a group of Kelowna city council representatives traveled to Portland, Oregon to analyze the city’s successful bike share program. Fast forward to 2018 and a similar project has finally been given the green light in Kelowna. The city has done well during their negotiations with Dropbike, the Toronto-based […]
On May 1st, get your Onesie on!
The Canadian Mental Health Association Kelowna encourages people from all walks of life to learn, talk, reflect and engage with others on all issues relating to mental health. On May 1st Teresa May and Hiilite Web Design and Marketing SEO, SEM Agency in Kelowna is starting a Fundraising Initiative to challenge other local businesses, universities, and schools to participate in supporting the Canadian Mental Health Association Kelowna.
Hiilite “Nerds” Take On Event For Cancer Research
Last weekend in Kelowna, our Hiilite team joined the Data Nerds in their event to raise money for the BC Cancer Foundation. The Nerd Olympics brought together some big names in Kelowna tech industry to face off against each other in some very serious games. No, we’re serious. Human Hungry Hungry Hippos is no joke!
