Once you know your target audience, marketing to them gets a lot easier. We crafted a fun and social brand that specifically targeted recreational users of cannabis. We also delivered a website with robust e-commerce functionality to help people easily buy the products they loved online.Â
Capture the Moments That Show Your Best Side
One of the easiest ways to build trust with your audience is to show who you truly are—stock photos just don’t cut it. We helped capture the true essence of Bud Right’s brand through custom photography that showcased their social and relaxed vibe on full display on their website.Â
Play to Your AudienceÂ
The more specific you can be with your marketing, the better. Bud Right knew the exact type of person they wanted to target: recreational cannabis users. Their branding a logo were focused directly on appealing to this social and free-spirited crowd so they felt totally comfortable engaging with them.Â
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Extra Functionality Leaves a Lasting ImpressionÂ
Extra bells and whistles are great, but only if they matter to your audience. The ability to order cannabis from the comfort of your home was a priority for Bud Right and we delivered with an e-commerce website that made it simple and easy to buy cannabis online.Â
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Team
Project Manager: Adrienne Renaud
Graphic Designer: Cam Schreiner
Graphic Designer: Jamie Langevin
Web Development: Peter Vigilante
Web Development: Damien Stewart
SEO: Patrick Henderson
Content & Social Media: Stephanie Ford
Content & Social Media: Deborah Dyck
