Passion for technology, brands and business. William believes that maximum potential is achieved only when the right technology works in concert with the brightest creative minds. He wants to empower those around him to achieve their best results.

William utilizes Search Engine Optimization (SEO), Conversion Rate Optimization (CRO), Analytics, management consulting and solid business fundamentals to find business and growth opportunities for Hiilite clients.


Notable Work:


  • Chamber of Commerce – 2017/2018 Top 40 Under 40
  • Chamber of Commerce – 2016 Marketer of the Year Award Finalist
  • Chamber of Commerce – 2016 Entrepreneur of the Year Award Finalist
  • Chamber of Commerce – 2011 Business Excellence Awards – Rising Star Award Finalist – ITS Kelowna
  • Canadian Engineering Competition – 2nd Place Nationally in Engineering Communications
  • Western Engineering Competition – 1st Place in Engineering Communications


William Walczak, MBA

CEO and Director