William Walczak, MBA

CEO and Director

William is the CEO and Director of Hiilite. He believes that maximum potential is achieved only when the right technology works in concert with the brightest creative minds. He believes that empowering and collaborating with those around him will lead to the best results.

He offers expert business and strategy insights and advice from nearly 2 decades of expertise and a wide range of both knowledge and personal experience to help you with your challenges as a creative entrepreneur. William utilizes Search Engine Optimization (SEO), Conversion Rate Optimization (CRO), Analytics, management consulting and solid business fundamentals to find business and growth opportunities.

He has a passion for technology, brands, and business, as well as nearly two decades of entrepreneurial experience, a degree in Computer Engineering, and an MBA. Whether you are struggling with effectively running a creative practice or require insight on solving complex business problems, book a consultation with William.


  • 2020 – Adjunct Professor of Consumer Behaviour at The University of British Columbia MGMT442-1, MGMT442-2
  • 2017 – Master of Business Administrator (MBA)
  • 2007 – Computer Engineering Degree
  • 2000 – Network Engineering Diploma
  • Owned and sold Kelowna based IT and Web firm
  • Worked as a research engineer for the Fraunhofer Institute, Nuvation, Blue Cross
  • Worked in tech since 1999

Notable Work:



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