Dragone

Providing strategic direction for a global entertainment behemoth that pushes the limits of performance in all facets of their business.

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Live Entertainment Marketing: Social Media and Strategy for a Performance Arts Powerhouse

Like shifting plates giving rise to the Pyrenees, Dragone brings creative talents together to forge landmark performances that amaze viewers. Hiilite digitized the wonder and atmosphere for Dragone, allowing them the ability to captivate and engage a larger, more loyal audience.

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Thoughtful messaging and enchanting graphics form the backbone of the consistent and engaging social media calendar cultivated for Dragone. From there, we intelligently leverage these platforms to achieve Dragone’s business and marketing goals, including establishing partnerships and sourcing unique talent.

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Intelligent social media strategy has led to consistent organic growth from an engaged audience across all major metrics for Dragone.

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Crafting Narratives

Creating cohesive and captivating stories allows us to share behind-the-scenes glimpses into Dragone productions. Through careful editing and selected curation of both photos and video, we delight the audience by giving them access to the humans behind the otherworldly performances.

Demonstrating Design Excellence

Dragone branding demands excellence in design and leans on Hiilite to provide these graphics. The company is built on captivating audiences with outstanding visual displays. Our technical prowess ensures that every Dragone design tells a story.

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Team

Project Manager: Adrienne Renaud
Strategy: Adrienne Renaud
Graphic Design: Cam Schreiner
Graphic Design: Mitch Mills
Social Media: Stephanie Ford

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