Ellen Gregory

Read more on Lead Generation Marketing
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Lead Generation Marketing

By: Tina Walczak & Cam Schreiner Today Cam and I are going to discuss lead generation marketing. This is a method that I used when we first started our agency and continue to use. It’s not the only way, but it has worked for me in the past. Lead Generation Marketing: Beginning Stages When Will…

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Read more on Cohesive Brand Messaging
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Cohesive Brand Messaging

By: Tina Walczak & Cam Schreiner During one of our recent Thursday Hiilite Instagram Live Videos, we discussed Cohesive Brand Messaging. Julie from Portia Ella sparked this week's topic with her question: How do you create a cohesive brand message, while trying to support so many niche markets? Portia Ella: Cohesive Brand Messaging Julie is the…

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Read more on Client Communication
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Client Communication

By: Tina Walczak & Cam Schreiner During our regular Hiilite Instagram Live Video on Thursday, January 3rd we discussed client communication after receiving a question (all the way from Scotland!) from @ThatGuyFowley, that read: My main kinda question was how to keep in good contact with the client. Should you message them every now and then? Or…

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Read more on Everything you Need to Know About Videography Production in 2019
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Everything you Need to Know About Videography Production in 2019

By: Ellen Gregory 2019 is on track for being a full-on video revolution year for marketers. If you haven’t considered or begun incorporating videography production into your marketing strategy, you’re doing your company an injustice. Corporate video content and videography production is the most effective and lucrative way to promote your business. Videos provide companies with versatile and engaging…

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Read more on What Incentive Motivates You? Types Of Incentives Explained
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What Incentive Motivates You? Types Of Incentives Explained

By: Tina Walczak & Cam Schreiner An incentive is something that motivates an individual to perform an action. Whether you are trying to motivate your team to reach their potential, a creative to design great work, or your husband to go to the gym; everyone has a unique incentive that works for them. Incentives can…

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Read more on Project Management Triangle Example & How To Manage Creatives
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Project Management Triangle Example & How To Manage Creatives

By: Tina Walczak & Cam Schreiner Someone reached out to us at Hiilite in Kelowna and mentioned they were having issues with time management and managing creatives. They were working with a few creatives, but having troubles getting their work done on time. We know this is pretty typical since creative work can take a…

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Read more on Oh, the Geekery: Star Trek Devices that Become A Reality
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Oh, the Geekery: Star Trek Devices that Become A Reality

Science fiction is well known for outlandish and futuristic gadgets. It’s not difficult to see how sci-fi creators are responsible for inspiring a number of real technological advancements that have shaped our modern world. From Star Trek to 2001: A Space Odyssey and beyond, Sci-Fi has had a direct effect on the trajectory of technological…

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Read more on Fintech: Revolutionizing Financial Freedom
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Fintech: Revolutionizing Financial Freedom

Viva la Financial Revolution // A Solution   The way we bank and invest has evolved and transformed with the emerging fintech industry. Fintech seamlessly unites financial services with technology to create large scale financial solutions that can be accessed by anyone connected to the internet. Online platforms such as Betterment, Wealthfront and Vanguard have…

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Read more on Electric Cars and the Transportation Revolution 
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Electric Cars and the Transportation Revolution 

hello proto(type) The projected climate change over the next 20 years predicts temperatures will continue to rise. Residents from Oregon are already selling their homes and moving to Kelowna, BC in preparation. BC meteorologist and resident, Johanna Wagstaffe, is currently producing a podcast called 2050: Degrees of Change to explore the challenges and promote awareness.…

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Read more on Cognitive Restructuring Strategies for High Performance Professionals
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Cognitive Restructuring Strategies for High Performance Professionals

From the Ballet Stage to the World of Business Ballet is the epitome of poise, beauty and strength. Professional ballet dancers endure a lifetime of intense training to achieve peak physical excellence and perfection. The demand, physically and psychologically, to achieve excruciatingly demanding precision in front of an audience induces acute anxiety. Thought patterns that…

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